Team: Jeetu Idea Name: Contextual Ads of Amazon Products for any URL I. Idea/Concept For a given URL, use Yahoo Content Analysis service to extract keywords for the page Using these keywords, use Amazon ECS service to search for top products related to the keywords suggested by Yahoo Service. This simple idea gives contextual Amazon products for a given webpage. II. Functionality and Marketability A Javascript included on a webpage wil call a perl cgi script passing in the URL of the page. The perl CGI script will contact Yahoo and Amazon webservices and return an IFrame with Amazon products, that look elevant to the page Marketability: Amazon pays out upto 8.5% referral fees, if a user clicks and buys a product. Contextual ads sell very well in todays world, and will get good clicks, generating a good revenue. III. APIs used along with an abstract of the design Two APIs used: 1. Yahoo Content Analysis Service 2. Amazon ECS service